Job Description

General Purpose of the Position:


The Community Outreach Liaison is responsible for implementing CareerSource Broward’s community outreach initiatives, marketing the Agency’s workplace programs, and serving as a liaison with the local community through visits to employers, community organizations and public and private agencies to increase awareness of agency services.  


Essential Responsibilities and Duties:


Coordinate and participate in employer awareness and community activities which heighten the awareness of CareerSource Broward’s programs. Coordinates events including meetings, speaking engagements, seminars, trade shows and exhibits.


Conduct outreach to local employers and community-based organizations through telephone, face-to-face meetings, presentations and other forms of communication. Assist the community in assessing, planning, and providing required programs. Advise customer of sales promotion techniques.


Represent CareerSource Broward (CBSD) at community events, presenting an overview of our services and distributing workforce materials.


Provide outreach to identify and provide CSBD representation to conduct seminars for companies interested in learning about the services and the benefits of working with the agency.


Coordinate CSBD’s Rapid Response to local employers in the process of laying workers off.


Assist in the organization of in-house recruitments for employers using One-Stop facilities.


Organize and participate in promotional activities such as job fairs and business expos to promote products and services that are available through the Career Centers.  Assemble, arrange, and evaluate promotional displays.


Prepare written documentation for business projects and/or bid proposals. Arrange delivery schedules and estimate delivery dates.


Schedule and assist Business Managers with follow-up meetings with targeted companies to provide a full overview of the services available and to determine whether commitments can be obtained from the company to utilize any or all of the services available to them.


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Attend meetings representing CSBD with outside organizations and agencies. Attend agency meetings as required.


Assist Business Managers with visits local employers, community organizations, and public and private agencies and helps determine the workforce needs and identifies appropriate programs.


Refer the general public to the appropriate CSBD programs. Identify employers interested in working with CSBD to fill job positions. Obtain job orders to help in the placement of personnel.


Obtain, analyze and disseminate Labor Market Information and trends.


Assist in the delivery of employer services provided through the CSBD, including the receipt of job orders, the coordination of employer recruitments, the facilitation of labor market information, appropriate matching of applicants to employers and other services as requested.


Conduct research on marketing/job development activities. Document and maintain records, reports and files of potential customers and their workforce needs.


Establish and manage effective relationships and outreach efforts with different trade and industry organizations/associations. Monitor progress in developing lasting relationships between CSBD and customers to assure customer satisfaction.


Generate opportunity leads for program participants with Broward employers by performing searches using a variety of resources including but not limited to: computer databases, networking, Internet recruiting resources, cold calls, referrals, and other research methods.


Analyze job development activities as directed to help determine their effectiveness, recommend and implement changes where needed.


Synthesize complex or diverse information, collect and research data, use intuition and experience to complement data, designs work flows and procedures.


Assist with the development of marketing literature, ensuring valid, current and accurate content, plan and develop the concepts and the execution of print and media campaigns through the Communications department.


Ensure that articles mentioning CSBD and all promotional literature are provided to CSBD’s Senior Communications Manager prior to publication and include success stories of the companies working with the agency.




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Identify customer issues and conflicts and recommend solutions as needed.


Assist department staff in monitoring the organization’s social media websites, including providing updates to the social media websites and analyzing responses and communications on the organization’s social media websites.


Develop and coordinate project plans, communicate changes and progress, complete projects on time and budget.


Prepare and analyze a variety of monthly, quarterly and annual reports as needed to report progress towards goals.


Communicate with coworkers, management, staff, clients, the general public, and others in a courteous and professional manner.


Respond to inquiries from a wide variety of individuals, groups, organizations, and governmental entities. Respond promptly when returning telephone calls and replying to correspondence, emails, and faxes.


Keep abreast of all federal and state policies and regulations regarding relevant workforce development legislation and programs.


May be assigned other responsibilities on a temporary or ongoing basis as necessary for the delivery of quality service by CSBD. 


Supervisory Controls and Guidelines:

The incumbent reports directly to the Senior Communications Manager. The incumbent’s primary duty of performing office or non-manual work is directly related to management or general business operations of CSBD or CSBD’s customers/providers. Incumbent must exercise discretion and independent judgment with respect to matters of significance. Work is performed independently within broad general guidelines such as federal, state, and local workforce development guidelines and regulations as well as CSBD’s policies and procedures. Guidelines used include state, federal regulations, CSBD’s personnel rules, policies, and procedures, labor laws, technical assistance guides, and research. Current legislation includes or is related to: the Workforce Innovation and Opportunity Act, Welfare Transition Program, NAFTA, TAA, Wagner Peyser, other workforce development programs, as well as federal, state, and local business and tax incentives.


This position description in no way states or implies that these are the only job duties to be performed by the employee(s) incumbent in this position. Employee(s) will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.


Education, Experience and Knowledge Required:

An Associates degree in business administration, social science or a related field plus a minimum of three years relevant work experience in public or private sector is required. A relevant combination of experience and specialized training may be substituted for the degree.

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The ability to analyze data, draw valid conclusions, problem solve and understand complex situations is required. The ability to deal effectively with public/private employers, providers, and staff is required. The ability to effectively apply customer service techniques, outstanding public speaking techniques, and knowledge of creative written communication is required. A demonstrated ability to successfully increase effective relationships with business groups and familiarity with the principles and methods for showing and selling products or services that includes marketing strategy and tactics, product demonstration, and techniques are necessary. Local area sales/marketing experience is a plus.


Incumbent must be experienced in delivering presentations and demonstrate strong oral and written communication skills. Incumbent must have prior experience achieving excellence, demonstrating continuous improvement.


Strong ability and demonstrated experience in balancing multiple priorities, meeting deadlines, working independently and achieving assigned tasks are required. Must be proficient in Microsoft Office Applications possess the ability to utilize state workforce development databases and possess the ability to utilize the Internet to conduct research and obtain data.


A review of this position has excluded the marginal functions of the position that are incidental to the performance of fundamental job duties. All duties and responsibilities are essential job functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbent(s) will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities.


ADA Requirements:


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  While performing the duties of this job, the employee is regularly required to sit; use hands to type, write, or feel; and talk or hear.    The employee may occasionally lift and / or move up to 10 pounds.  Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus.


The work environment characteristics are representative of those an employee encounters in an office environment and occasionally traveling to attend offsite meetings and conferences.